Sugarnova
Sugarnova is a fun and exciting new cotton candy cart that brings a touch of sweetness to any event. With vibrant and eye-catching branding, this company brings an element of nostalgia and joy to weddings, parties, festivals, and corporate events.
I created the company identity including logo and full branding package.
Agency
None
Roles
Brand Designer, Graphic Designer
Branding
I worked closely with the owners of Sugarnova on their branding. Once they brought the name to me I knew this would be a fun design project.
For the logo, I wanted to play with the name stemming from supernova by replacing the center of the star with cotton candy. The color palette was chosen to represent the traditional colors of cotton candy plus a deeper blue / purple to symbolize space.
