Blue Head Ranch
Blue Head Ranch approached Evolve & Co. looking to elevate their brand and we knew it would be a special project. We defined the mission and vision before doing a deep-dive into the brand’s core attributes. It was important to tell the story. When updating the logo, fonts, colors, and voice, we focused on memorability, distinctiveness and authenticity.
Agency
Evolve & Co.
Roles
Creative Director, Lead Graphic Designer, Website Designer, & Video Editor
Primary Objective
Rebrand Blue Head Ranch in a way that captures their modern approach to ecological grazing plus their authenticity as a well-established ranch.
Results
We brought Blue Head Ranch to the modern era with a new website, logo, videography, and more.
Branding
The client requested to keep the cow + Florida head. Other than that I had free range on this branding project. I chose a curved, modern layout plus the colors blue, beige, and gold.